Progress Play specialises in the delivery of white label gaming platforms and casino content, with complete turnkey solutions to suit at any new online casino across desktop and mobile devices.
Progress Play launched in 2012 and is based in Malta. Their successful sales director is called Giovanni Ferraro. Its CEO, Itai Lowenstein, has more than 14 years in the regulated gaming market, across a number of roles. He has garnered invaluable experience working with some of the industry’s most well-known names, and he appears to have applied his skills to Progress Play. Unfortunately, the company still lack technical expertise and have tracking issues and other problems that we pointed out to them several times, without any clear actions.
The brand attempt to pride itself on providing a complete casino package for new businesses to utilise, accessible on any device with an internet connection. Mobile services are vital for any casino gaming platform today, and Progress Play continue focusing on improving their mobile offerings. They still have quite a bit to do in order to become one of the top white labels in the gaming industry.
Progress Play is definitely one of the fastest-growing white labels, with 45 new Progress Play casinos in 2017-18, but currently, rank among the bottom two online casino platforms together with Nektan. Apart from the technical issues mentioned above, casinos using the Progress Play platform tend to have a very boring and standardized design as you can see from the screenshots below. Anyway, please find a full list of the latest sites from this provider below:
Various clients have provided in-depth testimonies on Progress Play’s website, detailing the quality of the platform and its impact on their own success. Such casinos as Fable Casino, Ace Lucky Casino, Royal House Casino, Spin Fiesta Casino, Sin Spins, Jackpot Paradise and many more have partnered with Progress Play to compete in the online gaming market. New Progress Play casinos boast a recognisable high-quality presentation and performance, but each has its own unique look. The games catalogues are well-arranged, separated into their respective categories on the homepage for easy access.
VIP programmes are available, and dynamic visual features (such as lists of previous winners, welcome packages etc.) scroll across the screen. Online Progress Play casinos have a fully-customisable client interface to tailor their site to their own preferences, reinforcing branding throughout with a choice of colours and features. Banners can be set-up to boost customer engagement, and a smart cashier keeps all transactions (deposits and withdrawals) secure and quick. ProgressPlay’s range of services includes CRM solutions like conversion optimisation, player-retention, a VIP team, business analytics, and multiple support options.
New casino sites can retrieve the most updated version of their platform in real-time, refreshing such vital data as promotional and legal content, to ensure end-users always have access to the most accurate information. Multiple languages can be integrated, to target international custom-bases. Online casinos can take advantage of Progress Play’s strong customer service options to engage end-users. Progress Play has a team of ‘highly-trained’ support agents working around the clock, 24/7, in English, willing to handle technical or more general queries. They can be reached via telephone, email, and live chat (through a simple click of a button).
Online casinos cannot underestimate the value of such easily-accessible, round-the-click support; customers can become frustrated and tired of websites lacking such comprehensive service options. Their VIP support can be channeled to care for customers taking part in a site’s loyalty scheme – who expect the very best service.
Progress Play provides various incentives too, offering players welcome bonuses, free spins, free money, and more. All in all, its claims of offering complete turnkey solutions are true, as it has all the on-page and back-end facilities a new online casino could need. The range and quality of their platform’s games are enough to attract newcomers to a site, while the access to ongoing retention options helps casinos to keep returning customers satisfied.
- A complete portfolio of turnkey solutions
- A huge range of games from leading software brands
- In-depth business analytics for valuable data mining
- Extensive CRM services
- European licenses
- Lacking gamification functions
- No games developed in-house
Progress Play is licensed by the UK Gambling Commission and the Malta Gambling Authority, catering to online casinos servicing members in Britain and abroad.
Progress Play works with some of the leading game developers in today’s online gaming industry, including NetEnt, BigTimeGaming, NextGen Gaming, Microgaming, Cryptologic, ELK Studios, Extreme Live Gaming, QuickSpin, Iron Dog Studio, Quickfire, and others. They provide HTML5 games across mobile and desktop, for iOS and Android, with a diverse selection of high-quality releases. Video slots, table games, live dealer gaming, progressive jackpot, and casual games are all included.
New online casinos using Progress Play can target gamers of different tastes and skill levels, satisfying experienced experts and novices alike. A variety of choice is crucial for any online casino, and Progress Play’s diversity allows websites to offer online slots based on blockbuster movies, casino classics and live-dealer games with real-money play. Some of the casino games they provide can be played for fun, too, giving members the chance to try them for free before betting with their own cash.
Some of the most popular games available include Starburst, Jurassic World, Tomb Raider, Game of Thrones, Live Roulette, Live Baccarat, and more. ProgressPlay has chosen their games wisely, ensuring a high standard across their partner sites. While it’s a shame they don’t develop any of their own as of yet, the collection they can deliver on sites is certainly impressive.
Progress Play’s solutions include complete payment processing, with cutting-edge security to protect end-users and casinos alike. This caters to various currencies, including USD, GBP, EUR, and SEK, giving casinos the means to accommodate a large range of players; the more currencies available, the further the site’s reach. ProgressPlay works with the biggest online payment options, with all major debit and credit cards available, as well as Neteller, PaysafeCard, and Skrill. Transactions can be made directly to banks, while cheques, Trustly, and iDeal are all accommodated.
Perhaps most importantly, Progress Play gives casinos the means to accept payments via mobile. Again, this reflects their commitment to the best mobile performance. ProgressPlay has come a long way since its launch and is already partnered with an impressive list of casinos, catering to all kinds of gaming sites with its extensive solutions. Performance analysis, customer retention and engagement, payment processing, cross-device gaming, and more is all accounted for. Online casinos using this platform will have all they need to compete in a thriving industry.
G. H. Moretto is the Editor at New Casinos.com and Nyecasino.org, also an expert in advertising and casino content with a passion for blackjack tables. He has managed research, content writing, translations and holds a degree in Social Communication with honours in Advertising, bringing to the table a decade of experience in the advertising and online gambling industries combined. Moretto was also directly involved in a Child Gambling project in the UK, which was discussed with several MPs to bring forward legislation changes to protect children. He has reviewed thousands of online casinos, slots and casino games and he definitely knows his way around bonuses, payment methods and trends. This casino enthusiast is an Editor at NewCasinos.com on a mission to reveal all the secrets of the industry with in-depth and unbiased reviews. Moretto aims to educate new and seasoned players about the risks and rewards of all new casinos, their bonuses and features to help players make better-informed decisions.More info on G. H. Moretto