Play’n GO enters the US market

Play’n GO has officially entered the US online casino market this week after securing a licence in the state of Michigan.

The Provisional Internet Gaming Supplier (B2B) license is a landmark moment for the company and marks its entry into the US for the first time.

Play’n GO is a force to be reckoned with in the iGaming industry since they are regulated in almost all global markets, meaning that a staggering number of players have access to their games.

Since the states have the authority to regulate and issue licences individually, at this first stage, players from Michigan will be the first to enjoy an incredible collection of slots that includes Rich Wilde and the Book of Dead, Safari of Wealth and more recent titles like Wild Trigger.

Book of Dead slot

However, according to CEO Johan Törnqvist, Michigan is the first step in a much more ambitious expansion in the US, given that Play’n GO is aiming to bring their renowned collection of slot titles to new and recently regulated jurisdictions across the USA.

CEO Johan Törnqvist commented. “We started by designing casino games specifically for mobile before the smartphone even existed, and now are breaking into America as the leading supplier to more than 25 regulated markets globally which is such a credit to everyone at Play’n GO. We believe we are uniquely positioned to succeed in the US.” 

Törnqvist continued: “Our aim is to see Play’n GO games become as beloved in the US as they are in every other regulated market around the world. We know that each regulated market is different and that this will take time in the US, but we are absolutely committed to expanding our footprint across the country.

“We have become a leader in regulated markets by focusing on the player and creating games that entertain above everything else. We believe this gives us an edge in the US, but we will be taking nothing for granted and look forward to listening, learning and adapting so we can provide the very best casino entertainment to US players.”

Play’n GO has an incredible game portfolio and is expected to raise the standards in the US by introducing North Americans to world-famous game franchises like Rich Wilde and other unique content.

Play’n GO is a powerhouse of games and has already developed and released 27 high-quality games just this year, with more to come, according to their roadmap.

If you want to know more about Play’n GO and the best casinos with their games, click here.


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