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New Era for Online Bingo – ProgressPlay and Playtech’s Strategic Partnership

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The UK’s online bingo scene has entered a thrilling new chapter as ProgressPlay teams up with Playtech in a groundbreaking partnership. ProgressPlay has selected Playtech as its exclusive bingo provider, making it the first white-label network to officially launch Playtech’s state-of-the-art bingo platform, which went live in December 2024.

ProgressPlay’s white-label expertise, combined with Playtech’s bingo network, promises an unmatched experience for operators and players. With over 120 gambling sites already integrated, this collaboration offers a new level of innovation and profitability in the online bingo sector.

The UK market remains a powerhouse in the world of gambling, and bingo is ingrained in the culture, boasting over 3.5 million weekly bingo players and generating more than €700 million in gross gambling yield each year. ProgressPlay and Playtech are perfectly positioned to tap into this thriving market with their next-generation solution.

Operators will benefit from greater scalability, seamless cross-sell opportunities, and better player retention through features like multi-device compatibility and vibrant community tools. Customisable branding options allow operators to craft a unique bingo identity. Plus, integration with slots, casino games, and sportsbook offerings creates a well-rounded entertainment hub. Marina Nahhas, Head of B2B Sales and Marketing at ProgressPlay, shared her enthusiasm:

“With ProgressPlay leading the way, operators now have an unbeatable solution to attract and retain players. It’s scalable, it’s profitable, and it’s built for the future.”

Players can look forward to a dynamic experience, with access to networked rooms as well as significant prizes and slots from Playtech’s Eyecon studio. Smooth performance across all devices ensures that smooth play is always at hand. Playtech’s VP of Interactive Gaming, Marat Koss, said:

“We’re excited to bring ProgressPlay into the Playtech Bingo network. This move allows us to deliver a first-class bingo experience to an even wider audience.”

This strategic alliance doesn’t just redefine online bingo; it sets the course for the future. Together, ProgressPlay and Playtech prove that bingo can be a profitable form of iGaming.

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Alex is an expert in the field who writes on various subjects relating to online gaming, and he has been doing so for the last 9 years. Alex makes sure that readers have access to thorough and informative news coverage, addressing topics from the most recent developments to the latest trends in the casino industry.

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